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This Valuable Report Will Help You
Choose the Best Online Payment Solution for Your Business and Help You
Keep More of Those Precious Customers Who You Fought So Hard to Find......
A scary fact about Accepting Online Payments and Shopping Carts:
20% to 30% of all online shopping carts are “abandoned” at checkout. This means 20-30% of all people who think they want what you sell… who take the time to fill out the order form and get out their credit card… change their minds and STOP before they actually make an online payment.
If you have 100 customers, that’s 20 or 30 sales you’ll never see.
If you have 100,000 customers, well…Ouch.
The fact is, your online payment solution has a direct influence on whether your customers proceed with their online payment or abandon their shopping carts altogether - Don't let this happen to you! Read on and keep your customers at the checkout.
If you have an online store, there's a lot to get your head around when it comes to accepting online payments. A short list looks like this:
- Online Shopping Cart
- Merchant Accounts
- Online Payment Gateways
- 3rd Party Processors
- Secure Certificates
- Payer Authentication
- Online Payment Authorization
- Privacy Seals
What are these things? Where do they fit? Do you need them all? How do you get them?
More importantly, who can give me unbiased advice
on how to choose the right online payment solution and
show me how to avoid costly mistakes
that will potentially cost me tens of thousands down the track..........
After struggling mightily with the same challenges you’re facing now, I successfully mastered my online payment demons. The result of my blood, sweat and tears (this research took me 13 months and 7 days to complete) is now available to you in a brand new, jaw dropping, things-your-mother-never-told-you book called The Truth About Online Payments
When it comes to accepting online payments, The Truth About Online Payments is a plain English guide to choosing and implementing the best solution for you. You'll know what questions to ask and what features to look for. So please, DON'T READ ANY FURTHER......Unless you want to find out how to choose the online payment solution that will fit perfectly with your sales model and operating environment.
The Truth About Online Payments reveals the secrets that show you how to:
- Increase sales
- Reduce chargebacks
- Reduce running costs
- Keep Your Customers at the Checkout
- Minimise Shopping Cart Abandonment
- Save yourself unnecessary effort and administrative headaches
You could see a jump in completed online sales by as much as 30%! Some sources place that figure even higher at up to 76% but our report is based on our own experience.
How much difference would this make for you…. for your business…for your family?
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"The Truth About Online Payments is an amazingly easy to follow book that will help you choose the right shopping cart solution for your online business "
Russell,
So many so-called ‘experts’ are busy pushing the latest “Secrets of a Guru” that tell you the ‘what’ about the problem, but never really get to the ‘how’ or help you truly fix what’s wrong. This certainly applies to accepting online payments.
Congratulations on developing an easy to follow book that effectively lays out the "why" and the "how" for all the online payment challenges facing today’s Internet Marketers. Your insight puts this book head and shoulders above any other online payments how-to guides on the market. No more online payment and shopping cart blues.
Brent Crowley
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Why not harness advice from the experts to choose and use the online payment solutions many experienced Internet Marketers don’t even know about?
Here’s a peek at the valuable information waiting for you inside this revolutionary online payment manual:
- Accepting Online Payments - The Basics
- Merchant Accounts
- Payment Gateways
- Shopping Carts
- 3rd Party Payment Processors
- Forms of Online Payment
- SSL Certificates
- Payer Authentication
- Privacy and Data Security
- Affiliates and Online Payments
If you’ve ever wondered:
- How choosing an online payment gateway is critical to your success
- How your choice of a Merchant Account or a 3rd party processor can affect your profit
- How to lower Merchant Account Fees and discount rates
- How to keep customers at the checkout and STOP shopping cart abandonement
- What a Reserve Account is and how you can avoid it
- Why PayPal can freeze your account
- What ClickBank, PayDotCom and 2CheckOut can do
- How you can stop losing money on Returns and Chargebacks
- How choosing the right Shopping Cart is the smartest thing you can do
- Why hidden fees could be your downfall
- What you need to know about credit card fraud and prevention
- Why payer authentication is extremely important
- How you can use sequential autoresponders
- What Google Checkout can do for you
- The one thing you should never, ever do when accepting online payments….
…..then don’t hesitate to purchase your copy of The Truth About Online Payments right now to find out the answers to these critical questions and much, much more.
Sure, it’s important to build an effective web site, drive traffic to the site, keep browsers interested in your offer, and set up a scent trail that entices your prospect to click on your order page.
But if 30% of all the visitors you pay for and work so hard to entice,
abandon your shopping cart without buying…
Then what is it all for?
The truth is….
Your single greatest asset is your ability to KEEP YOUR CUSTOMERS AT THE CHECKOUT AND CLICKING ON THE ORDER NOW button
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"Finally, a book that covers the subject of Online Payments in language that a man in the street can understand"
Russell,
You've done a great job explaining each component of the process for accepting online payments – merchant accounts, payment gateways, shopping carts, cart abandonment as well as all the ins and outs of credit cards, debit cards, electronic checks, PayPal etc.
It’s “all” there and sets out the options and way forward for anyone looking to sell products or services online without lapsing into too much banking speak.
Patricia McArthur
Pat McArthur is a former Manager for Aliance & Leicester, one of the UK’s largest banks. Pat specialized in the sale of banking services and the Claims and Complaints side of the business.
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If you've always thought understanding and accepting online payments was just too hard, if you've ever thought abandoned shopping carts were just a fact of life, this book is hands down the best, most up-to-date research on the subject.
If you have an online business, you absolutely, positively must not be without this report.
 My No Holds Barred
And Extremely Simple,
I-Won’t-Even-Ask-Why,
100% Money Back Guarantee.
If you don’t think The Truth About Online Payments is for you, you get your money back. It's that simple.
Take 60 days to read, use, and learn from this book. If for any reason you're not happy, just ask for your money back. So go on, you've got nothing to lose. Buy your copy RIGHT NOW |
Filled with over 100 pages of critical advice and sound business and online marketing strategies, The Truth About Online Payments will help you sell more AND keep more, or I’ll gladly refund your money.
You’re simply not going to find this advice and value anywhere else.
About The Author
Russell O'Brien |
Russell O’Brien is a veteran of the information age with over 25 years experience in the computer industry. He began his working life in Sydney, punching program cards and loading magnetic disks. Russell is now a much sought-after advisor to the newspaper and media industries. He is a frequent speaker at events hosted by media industry groups around the world, including IFRA, the world's leading association for newspaper and media publishing, and the Pacific Area Newspaper Publishers Association (PANPA).
Russell has published a number of books and reports both technical and business related. His most recent works include:
The Truth About Online Payments (ISBN 978-0-9803766-1-6)
Returns & Chargebacks Exposed (ISBN 978-0-9803766-2-3)
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"The Truth About Online Payments tells you exactly what to do"
Hi Russell, Your research is really thorough and a must for anyone looking to accept payments online. There are lots of traps for the uninitiated and things like the 20-30% shopping cart abandonment rates really blew me away. There's information on Google Checkout, the Chinese credit card network China UnionPay, Reserve Accounts and a host of other 3rd party payment options beyond PayPal - your report saved me months of research. I wish I’d known about your book earlier!
Allan Marshall
Allan Marshall is the former Chief Operations and Technology Director at Associated Newspapers Limited (ANL) London. He helped establish ANL as a recognized global market leader within the newspaper publishing sector.
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Still want more?
OK....I'm going to give you more. This bonus report alone took me over 3 months to complete and now it's yours FREE when you order today.
BONUS REPORT
- 3rd Party Payments Processors - A Detailed Comparison
I'll bet you didn't know there are over 30 third party online payment providers worldwide, many with several tiers of facilities designed to fit perfectly on a per business basis.
With this exhaustive breakdown you can compare them all from 2Checkout and the various PayPal plans to CCBill, iKobo or even something like ClickBank.
For each provider the following are listed:
- Discount Rate
- Tiers Offered
- Rate Floor
- Minimum Discount Per Item
- Transaction Fee
- Batch Fee
- Monthly Minimum
- Gateway Fee
- Statement Fee
- Annual Fee
- Setup Fee
- Payment Cycle
- Language
- Currencies
- Cards Accepted
- Digital Only (Y/N)
- Download Support (Y/N)
- Merchant Countries
- Affiliate Opportunities (Y/N)
- Merchant Resellers (Y/N)
- High Risk Content Accepted (Y/N)
- Directory Marketing (Y/N)
Why do the research yourself when it's already set out for you here in one simple spreadsheet, ready to slice and dice according to your particular business situation and needs.
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Remember: it's 100% Guaranteed with
60 full days to decide if The Truth About Online Payments can help YOU!
My goal with this book is to help you bring more sales through the door by unravelling the mystery about Accepting Online Payments & Shopping Cart Abandonment. And remember, you have my personal, no questions asked, 60 day Money Back Guarantee. So what are you waiting for, please use our 100% secure shopping cart and Order NOW
Russell O'Brien
P.S. If you’ve ever wished you had an Online Marketing-savvy friend who could personally walk you through exactly what to do when accepting online payments, The Truth About Online Payments is for you. Order NOW
P.P.S. Remember! If The Truth About Online Payments doesn't help you win higher profits through more sales in the first 60 days, I’ll give you your money back, no questions asked. Buy NOW
P.P.P.S. And for the first 25 orders today, unlimited access via email direct to the author for 30days. Strictly limited on a first-come, first served basis to the first 25 purchasers. Hurry, order NOW
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